Google invests in VigLink, which turns links into money
January 16, 2010 - 0:0
VigLink. It may not become the word of the decade, but it has Google power behind it. The San Francisco-based company announced it has closed a seed investment from Google Ventures, among many others. The amount of the investment was not disclosed.
VigLink's high-profile list of investors also includes First Round Capital, and individual investors such as LinkedIn founder Reid Hoffman, longtime Google executive and current LinkedIn Vice-President of Product Deep Nishar, and noted technology entrepreneurs Niel Robertson, Hadi Partovi, Ali Partovi, Carlos Cashman, and Micah Adler.The financing, which was co-led by First Round Capital and Google Ventures, will be used to accelerate VigLink's market expansion.
VigLink has gained attention for its ability to monetize an ordinary hyperlink via an “install and forget” code snippet. This snippet automatically and transparently secures web publishers revenue from the sites they already link to without any changes to their customer experience.
(Source: Newsfactor)